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Andrew Hawthorn
Senior Director Product Marketing for Application Modernization at Informatica
Andrew Hawthorn is a seasoned product marketing leader with 25 years of experience in driving go-to-market (GTM) strategies and excelling in team building and mentorship. He has a strong track record of successful collaboration with various stakeholders. Andrew leverages data and metrics to inform messaging, segmentation, packaging, and pricing decisions. He has achieved notable successes in overseeing PMM best practices, integrated campaigns, and creating marketing collateral resulting in substantial revenue growth.