Andreas Heyden

Andreas Heyden is a prominent figure in the sports media and digital innovation industry.1 He currently serves as the CEO of Dyn Media GmbH, a subsidiary of Axel Springer, where he is focused on increasing the perception and appreciation of sports such as handball, basketball, volleyball, hockey, and table tennis.1

Career Highlights

• CEO of Dyn Media GmbH (August 2022 - Present): Leading the company's mission to inspire more people through sports.1

• Member of The Supervisory Board at SPONTENT (February 2023 - Present): Based in Düsseldorf, North Rhine-Westphalia, Germany.1

• EVP Digital Innovations at DFL Group (July 2019 - August 2022): Worked with the German Football League (DFL, Bundesliga).1

• CEO of DFL Digital Sports GmbH (June 2015 - August 2022): Led the digital subsidiary of the German Football League for seven years.1

Expertise and Achievements

Andreas Heyden has over 25 years of professional experience at the intersection of digital, media, and sports.1 His accomplishments include:

• Building new business areas in video-on-demand (VoD) and over-the-top content (OTT)
• Implementing cutting-edge technologies like augmented reality, artificial intelligence, and 5G
• Establishing the Virtual Bundesliga (VBL) as a new esports competition within the DFL's league structure

Education

Heyden has pursued executive education at prestigious institutions:

• INSEAD: Studied Organizational Leadership and Business Administration
• Stanford University Graduate School of Business: General Management
• Massachusetts Institute of Technology: Business, Management, Marketing, and Related Support Services

Andreas Heyden is known for his expertise in sports marketing, media technology, and digital innovation.23 His LinkedIn profile username is indeed "andreasheyden".1