Andrea Quintero

Andrea Quintero is currently the Group Director of Digital Innovation at CHANEL, a position she has held since 2022. In this role, she focuses on integrating digital strategies to enhance customer experiences and drive innovation within the brand's digital landscape. Prior to this, she served as the Senior Manager of Strategy and Planning for Fragrance and Beauty e-Retail at CHANEL from 2019 to 2022, where she was involved in strategic planning and execution in the digital retail space.24

Quintero has a strong background in digital marketing, strategy, customer insights, and merchandising. She earned her education from the University of California, which has equipped her with the skills necessary for her current role in a leading luxury brand.13 Her professional journey reflects a commitment to leveraging digital technologies to enhance brand engagement and consumer interaction in the luxury sector.