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Andrea Cavicchi
Senior User Researcher
Andrea Cavicchi is a skilled PhD researcher with a diverse background in the humanities and social sciences, utilizing mixed-methods research to address complex research inquiries.
With expertise in in-depth interviews, ethnographic field research, focus groups, usability testing, survey design & analysis, brand health tracking, consumer segmentations, global market research, experimental research design, consumer community panel management, and vendor management, Andrea is well-equipped to manage a wide range of research projects.
Andrea's academic journey includes earning a Doctor of Philosophy (PhD), a Master of Arts (M.A.), and a Bachelor of Arts (B.A.) from reputable institutions such as the University of California, Los Angeles, and the College of the Holy Cross.
Having held positions such as Senior User Researcher at Twitter, Consumer Insights Manager at Zynga and GoPro, Lecturer at Korea University's Graduate School of International Studies, Head Coordinator, Editor, & Translator at UCLA, PhD Candidate & Researcher at UCLA, and Teaching Assistant at UCLA, Andrea has gained substantial experience and expertise in various research and managerial roles.