Anand Mathew

Anand Mathew is the Director of Data Science at The Home Depot, a position he has held since June 2021. He is based in Roswell, Georgia, and has extensive experience in data analytics and marketing strategies within the retail industry.

Professional Background

Before becoming Director of Data Science, Anand Mathew served as the Senior Manager of Marketing Analysis at The Home Depot from November 2015 to May 2021. In this role, he was responsible for designing and implementing a personalized marketing platform and leading a team focused on optimizing marketing communications through artificial intelligence and machine learning. His efforts contributed significantly to the company's revenue, driving an additional $342 million annually through data-driven marketing strategies.

Prior to that, he was the Senior Manager of Customer Analytics at The Home Depot from April 2012 to November 2015, where he built the company's marketing analytics practice and managed a team of 30 data scientists, generating $1.5 billion in incremental revenue from various marketing channels.

Anand's career also includes roles at Limited Brands, where he led statistical modeling and advanced marketing analytics for well-known brands like Victoria’s Secret and Bath & Body Works. His work there involved developing predictive models and enhancing customer marketing ROI.

Skills and Expertise

Anand Mathew is recognized for his strong analytical skills and ability to validate executive reports. He has successfully merged various marketing technologies and negotiated data partnerships with major companies like Facebook and Google, showcasing his expertise in building scalable data infrastructures and marketing strategies that leverage customer data effectively.1