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Amy Sorokas
Director Strategic Partnerships, Brand Strategy at Microsoft
Amy Sorokas is a marketing and public relations professional with a strong background in setting strategic direction and effectively implementing marketing initiatives in both commercial and non-profit sectors.
She excels in mobilizing communities through innovative programs and leveraging social media to drive engagement.
Amy has a proven track record in establishing global partnerships to enhance brand recognition and identity.
Her expertise lies in developing communications strategies and compelling storytelling to connect with target audiences.
With a focus on leadership and team management, Amy demonstrates adeptness in leading cross-functional and virtual teams to achieve common goals.
She is highly skilled in utilizing metrics for data-driven decision-making and adapting strategies to ensure success.
Amy's specialties include brand management, social media marketing, public relations, customer campaigns, and product management.
She holds a Master's degree from Ball State University and Bachelor's degrees from both Kent State University and Ulster University.
Amy Sorokas has held key roles at Microsoft, including Director of Strategic Partnerships and Brand Strategy, Senior Marketing Manager in various divisions, and Audience Marketing Manager for Server and Tools.
Prior to her tenure at Microsoft, she served as the Community and Public Relations Manager at Pearson, further enriching her professional experience in marketing and communications.