Amy Tara Koch

Amy Tara Koch is a prominent journalist, author, and television personality who serves as the Chairwoman of the English Advisory Board (EAB) at the University of Michigan.35 She is an alumna of the University of Michigan, having graduated with an English degree in 1989.6

Career Highlights

Journalism:: Koch is a highly accomplished travel and lifestyle writer, contributing to prestigious publications such as The New York Times, The Telegraph, The Washington Post, Wall Street Journal, Vogue, Condé Nast Traveler, Travel + Leisure, Bon Appétit, and Ski Magazine.24

Author:: In 2010, Koch published a book titled "Bump It Up: Transform Your Pregnancy Into The Ultimate Style Statement," which was widely recognized as a must-read pregnancy style guide.2

Television:: She has worked as an on-air style reporter for NBC/WMAQ in Chicago for ten years.2

Professional Journey

Koch's career has been diverse and dynamic:

1. Started in fashion journalism at publications like Paper Magazine, Buzz Magazine, and Mademoiselle Magazine.
2. Worked as Director of Marketing and PR for BCBG Max Azria.
3. Consulted for major brands including Bobbi Brown Cosmetics, Van Cleef & Arpels, and American Eagle Outfitters.
4. Wrote for the Chicago Tribune, eventually landing a column.
5. Transitioned to focus on travel writing, becoming a top contributor in the field.2

University of Michigan Involvement

As Chairwoman of the English Advisory Board, Koch leads a group of accomplished alumni who contribute both financially and strategically to the English Department.1 She also teaches journalism at her alma mater.5

Koch is passionate about promoting the value of an English degree and literary education. She emphasizes the importance of critical thinking, persuasive writing, and staying curious as key factors in her successful career.2