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Amy Hayward-Paine
Digital PR Strategist at Anicca Digital
Amy Hayward-Paine is a seasoned communications professional with over 20 years of experience in the field.24 She is the founder and principal consultant at birdonthewire communications, a PR and social media consultancy based in Leicestershire, England.5
Professional Background
Amy's career in communications began after graduating from Exeter University, where she started working at well-known PR agencies in London.2 Throughout her career, she has gained extensive experience in various aspects of communications, including:
- Public Relations (PR)
- Content Marketing
- Social Media Management
- Digital PR
Expertise and Clientele
Amy specializes in using creative and engaging techniques to drive awareness in both B2B and consumer markets.1 Her client portfolio is diverse, spanning across different industries:
- Retail
- Fast-Moving Consumer Goods (FMCG)
- Technology
Some notable clients she has worked with include Waitrose, Nivea, and E&J Gallo.4
Current Role
As the founder of birdonthewire communications, Amy brings a passionate yet considered approach to her clients' communications strategies.5 Her consultancy offers expertise in both PR and social media, leveraging her extensive experience to deliver effective communication solutions.
Online Presence
Amy maintains an active online presence, particularly on professional networking platforms:
- LinkedIn: Her profile can be found under the username amy-hayward-paine-22a7939.1
- Twitter: She uses the handle @AmyAmes7, where she describes herself as a "Social Media and PR consultant based in South Leicestershire but with national reach".3
Amy's passion for her work extends beyond just communications, as she also expresses an interest in local food and all things social media-related.3