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Amelia Anvary
Paid Media Strategist at Digible, Inc
Professional Background
Amelia Anvary is a talented and data-driven digital marketer who leverages her deep analytical skills and creative abilities to craft targeted marketing strategies. Her passion for analytics and commitment to reaching the right audience with the right message set her apart in the competitive field of digital marketing.
Amelia currently serves as a Paid Media Strategist at Digible, Inc, where she utilizes her expertise in data analytics to optimize paid media campaigns and drive engagement for her clients. In this role, she focuses on developing innovative strategies that connect brands with their target audiences effectively and efficiently.
Prior to her role at Digible, Amelia gained invaluable experience as an SEM Specialist at Adtaxi, where she honed her skills in search engine marketing and campaign management. Earlier in her career, Amelia demonstrated her aptitude for digital marketing in several key positions, including a Paid Search Lead at Best Buy. Here, she was instrumental in leading paid search initiatives and contributing to the company’s overall marketing strategy.
Amelia's remarkable journey in the field of marketing began at the Star Tribune, where she advanced through the ranks from Associate Paid Search Specialist to Paid Search Specialist and eventually to Paid Search Lead. Her commitment to excellence and eye for detail in data-driven marketing helped her create successful campaigns that maximized ROI for various clients.
Education and Achievements
Amelia's academic journey showcases her dedication to understanding effective marketing strategies. She is currently in her final year pursuing a Bachelor’s Degree in Advertising from the prestigious University of Minnesota-Twin Cities. This rigorous program has provided her with a solid foundation in advertising principles, media planning, and consumer behavior.
In addition to her studies, Amelia has attended courses at the University of Minnesota-Duluth, where she further enriched her knowledge in the field. Early in her academic career, she completed her secondary education at St. Cloud Tech High School, a time when she discovered her passion for communication and marketing.
Amelia's commitment to her professional development is evident in her participation in internships and various roles across different organizations. From her time as a Marketing Intern at The Minnesota Daily to her role as a Marketing Intern at the St. Cloud Small Business Development Center, Amelia gained essential insights into the workings of successful marketing campaigns.
She also contributed to the YMCA of the Greater Twin Cities as a Member Sales Advisor and Facebook Coordinator, where she applied her social media skills to engage the community and support fundraising efforts.
Achievements
Amelia Anvary's career is punctuated with numerous achievements that attest to her capabilities as a digital marketing expert. Her proficiency in managing Google and Bing ads, as well as Facebook ads, has allowed her to create high-impact campaigns that resonate with audiences across various platforms.
Her data-driven approach ensures that marketing strategies are not only creative but also measurable; Amelia believes in the power of analytics to drive decisions and improve campaign performance. Her ability to analyze performance metrics and consumer insights has empowered her to develop targeted strategies that yield significant results.
Amelia was instrumental in enhancing paid search efforts at Star Tribune and Best Buy, playing a critical role in campaign management and optimization. She has a proven track record of transforming data into actionable insights, leading to improved click-through rates and conversions for her clients.
Furthermore, Amelia's diverse experience throughout her career, from customer service roles to digital marketing positions, has enriched her understanding of the customer journey and the importance of maintaining a strong digital presence. She continually seeks to expand her knowledge and skills, keeping abreast of the latest industry trends and innovations.
Amelia Anvary embodies the spirit of a lifelong learner and a dedicated professional with an unwavering passion for digital marketing. Her background, enriched by her academic pursuits and extensive experience, positions her as a rising star in the field of digital marketing. With her unique blend of analytical proficiency and creativity, Amelia is well-equipped to lead impactful marketing campaigns that resonate with audiences globally.