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Amber Schmollinger
Consumer Insights and Strategy Leader at Amgen
Amber Schmollinger is a seasoned consumer insight leader with extensive experience in both vendor and client-side roles, specializing in segmentation, positioning, brand analysis, and management.
With a passion for championing the consumer's voice, she excels in utilizing insights to foster consumer-centric strategies and decision-making.
Her educational background includes a Master's in Business Administration with a focus on International Business from Montclair State University, a Nanodegree in Digital Marketing from Udacity, and a PRC (Professional Researcher Certification) in Market Research from The University of Georgia.
She also pursued Business Studies at Rouen Business School and obtained a Bachelor of Arts Degree in Liberal Studies with a concentration in Elementary Education from San Diego State University.
In her professional journey, she has held key positions such as Senior Manager of Consumer Primary Market Research at Amgen, Manager of Global Consumer & Distributor Insights, and Senior Analyst of Global Consumer & Distributor Insights at Herbalife.
Amber has also contributed her expertise as a Partner in Market Research and Competitive Intelligence at Monica Wood and Associates, LLC, a Consultant at GfK, and as an INTERN at Novartis Consumer Health.
Her specialties encompass consumer insight, marketing strategy, market research (both qualitative and quantitative), public relations, trend analysis, and project management, showcasing her well-rounded skill set in the field.
Amber Schmollinger's diverse professional background and dedication to advocating for consumers make her a valuable asset in driving strategic initiatives and fostering consumer-centric approaches across various industries.