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Amber Craig
Chief Merchandising Officer at FOUR20
Amber Craig is a versatile professional with a diverse background and a passion for the cannabis industry.
As the Chief Marketing Officer at FOUR20, an Alberta-based cannabis retailer, she actively contributes to this evolving sector and enjoys discussing the benefits of cannabis for individuals and communities.
In addition to her work in the cannabis industry, Amber is deeply involved in charitable activities, particularly focusing on mental health, trauma, and addiction support through her role as Co-Founder and Board Chair at Breaking Free Foundation.
Her educational journey includes studies in Journalism Arts, Print Journalism at SAIT, Indigenous Canada at the University of Alberta, and courses at prestigious institutions like HarvardX, Dartmouth College, and Yale University.
Amber has held various roles in organizations, such as Chief Merchandising Officer at FOUR20, Instructor at Mount Royal University Continuing Education, and Founder of Bamboo Creative Inc.
