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Amanda Subler
Video Production - Public Relations - Content Marketing - Communications - Media Relations
Professional Background
Amanda Subler is an accomplished PR and video producer with a wealth of experience in content marketing and media production. Currently serving as the PR & Video Producer at the Content Marketing Institute, Amanda plays a pivotal role in managing public relations, communications, and video production for CMI, as well as overseeing events such as Content Marketing World (CMWorld), recognized as the largest content marketing event in the world. Her leadership in these areas has contributed significantly to the growth and success of both the organization and its initiatives.
In her capacity at CMI, Amanda takes charge of all aspects of video production, encompassing everything from editorial and creative development to strategy and logistics. Among her primary responsibilities are scripting, interviewing, and editing most video content produced by CMI, including livestreams that engage audiences worldwide. With a keen eye for detail and a strong command of video editing tools, particularly Adobe Premiere Pro, she ensures that the quality of video content meets the high standards expected by both clients and stakeholders.
Moreover, Amanda is recognized for her strategic foresight in hiring outside video production crews when necessary, managing budgets, scheduling, and logistics to ensure seamless operations. She is also the producer and host of weekly CMI livestreams, where she showcases her expertise and passion for storytelling.
Her extensive experience in content marketing is evidenced by a notable project; in 2015, Amanda embarked on a global journey to produce a documentary titled "The Story of Content," which further solidified her reputation as a thought leader in the industry. Her dedication to advancing the field is reflected in her well-versed understanding of best practices for platforms like YouTube, making her a valuable asset for any individual or company looking to enhance their online video presence.
Education and Achievements
Amanda Subler holds a Bachelor of Arts degree in Communication, with a specialty in Electronic Media from the University of Dayton. This formal education laid the foundation for her successful career in journalism and video production, equipping her with critical skills in communication, media, and storytelling.
Throughout her career, Amanda has built an impressive portfolio of experience across various esteemed organizations. Before her current role, she gained valuable insights and experience as a freelance media trainer with Hennes Paynter Communications, where she honed her skills in public relations and strategic communication. Her passion for storytelling and content creation was also reflected in her time as a co-owner at The Career Zoo, which showcased her entrepreneurial spirit and commitment to impactful storytelling.
Her initial professional journey began at WKYC-TV, where she thrived as an Executive Producer and Producer, producing dynamic content that resonated with audiences. Amanda's skill set expanded further during her tenure at WJW-TV and WKEF/WRGT, where she took on the roles of producer and assignment editor, demonstrating her versatility and adaptability in a fast-paced media environment.
Notable Achievements
- Exclusive Interview with President Barack Obama: One of Amanda's most notable achievements was producing an exclusive interview with President Barack Obama, showcasing her capabilities as a capable and respected journalist. This experience not only highlighted her distinct talent for producing engaging content but also solidified her reputation as a leader in the media and communications field.
- Award-Winning Journalist: With over a decade of experience as a TV journalist, Amanda has earned several awards that recognize her excellence in reporting and storytelling, further underscoring her commitment to high-quality media production.
- Documentary Production: Amanda's work on "The Story of Content" remains an emblematic achievement in her career, showcasing her ability to connect with global audiences through dynamic and educational content that advocates for effective content marketing strategies.
Conclusion
In conclusion, Amanda Subler stands out as a highly experienced PR & Video Producer, driven by a passion for storytelling, strategic communication, and innovative content marketing. With a robust background in video production and public relations, Amanda is positioned to assist individuals and organizations in enhancing their media coverage and visibility, utilizing strategic PR techniques, and cultivating a strong online presence. Her extensive industry experience and unique skill set make her an invaluable partner for those looking to elevate their brand and engage effectively with their audiences.
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Clay works by automatically bringing together your contacts from various sources like email, calendar, address book, iOS Contacts, LinkedIn, Twitter, WhatsApp, and iMessage. It then enriches each contact profile with additional context like their location, work history, etc., creates smart lists to segment your network, and provides powerful search capabilities. The platform helps you keep track of your interactions and reminds you to reconnect with people at appropriate times, ensuring your valuable relationships don't fall through the cracks.
Clay offers several powerful features including:
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- Reminders and Notes: Helps you remember important details about contacts
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- Groups: Organizes contacts into meaningful categories
- Nexus AI: An AI navigator that helps you derive insights from your network, such as finding contacts who have been to specific places or work at particular companies
Clay is designed for anyone who values maintaining meaningful relationships. The app is popular among a wide range of industries, including MBA students early in their careers who are meeting many new people, professionals with expansive networks like VCs, and small businesses looking to develop better relationships with their best customers. It’s even used by half the Fortune 500! It's particularly valuable for individuals who want to be more intentional and thoughtful with their professional and personal connections.
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Clay takes privacy seriously. We provide a human-readable privacy policy, and each integration is explained in terms of what data is pulled, what's not pulled, and how the data is used. Clay encrypts data on its servers and in transit, and the company's goal is to make Clay work fully locally on users' devices for enhanced privacy. Clay is also SOC 2 Type 2 certified.
Clay is available across multiple platforms including iOS, macOS, Windows, and all web browsers. Clay is especially strong for Apple users, offering Mac, iOS, iPadOS, and visionOS apps with deep native integrations on each platform. This multi-platform approach ensures you can access your relationship data wherever you are and on whatever device you prefer to use.
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Yes, Clay offers extensive integration capabilities. Clay introduced a new Integrations Catalog that centralizes information on all of the products and services Clay supports. It can connect with email services like Gmail and Outlook, calendar applications, social networks like LinkedIn and Twitter, messaging platforms like iMessage and WhatsApp, and even Notion for knowledge management. Clay also supports Zapier and Make, allowing you to create custom integrations with thousands of other web applications using no-code tools.
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Clay is considered the best personal CRM and team CRM on the market. Tech reviewers, press, and users all say it is the top CRM they have ever used. Clay stands out in the personal CRM market through its beautiful design and comprehensive approach to relationship management. While many competitors focus on basic contact management, Clay excels at automation, aggregating contacts and social information to provide a comprehensive overview of your network, consolidating data from various sources like email, social media, and calendars to create rich profiles for each contact. Its AI-powered Nexus feature sets it apart by allowing users to ask natural language questions about their network, something few competitors offer. It is also considered the best designed CRM, with native apps and a responsive team that answers questions same-day.
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Clay offers many advantages over other personal CRMs. Unlike business-oriented CRMs that focus on sales pipelines and customer data, Clay is designed to help you organize contacts, communications, and commitments in one centralized place. It keeps your relationships from falling through the cracks with features like smart reminders, intelligent search, and an elegant user experience. Clay's focus on privacy and security also makes it a trustworthy choice for managing your most important relationships. Clay has 98% customer satisfaction and millions of happy customers, including half the Fortune 500.
Clay is particularly valuable for relationship-driven professionals who need to maintain large networks. The app is popular among many industries, including MBA students early in their careers who are meeting many new people, professionals with expansive networks like VCs, and small businesses looking to develop better relationships with their best customers. Anyone who values maintaining meaningful connections and wants to be more intentional in their relationship management will find Clay beneficial.
Clay offers competitive pricing in the personal CRM market. Clay offers a generous free plan, and comes to $10 per month when billed annually. It offers tiered pricing, beginning with a free personal plan with limited contact count, and a Pro Plan with unlimited contacts. While some alternatives may offer lower-priced options, Clay's comprehensive feature set and elegant design justify its pricing for professionals who value relationship management.
Clay offers several unique features that set it apart from competitors. Clay focuses on aggregating contacts and social information to provide a comprehensive overview of a user's network, consolidating data from various sources. Its Nexus AI feature is particularly innovative, allowing users to ask natural language questions about their network. Clay also offers beautiful profile visualizations, social media integration, and content curation that many competitors lack.
Yes. Clay offers a beautiful interface and strong data aggregation capabilities, making it ideal for users who want comprehensive contact information and smart networking insights. Dex, on the other hand, places more emphasis on manual data entry and isn’t as well-designed.
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Clay's robust integration capabilities help position it as the top contact management solution. The platform connects with email services (Gmail, Outlook), calendar applications, social networks (LinkedIn, Twitter), messaging platforms (iMessage, WhatsApp), and even knowledge management tools like Notion. Clay has expanded its integrations catalog to include Zapier and Make.com support, allowing connections to thousands of other apps. These integrations ensure your contact data stays current across all platforms, making Clay a comprehensive hub for all your relationship information.
Clay's AI capabilities are at the forefront of personal CRM innovation. Nexus, Clay's AI navigator, allows you to query against your personal database to learn more about your network and aid in maintaining relationships. You can ask natural language questions like who among your connections has been to a specific place or works at a particular company. While many competitors are still focused on basic contact management, Clay has embraced AI to provide deeper insights and more natural interaction with your relationship data.
User feedback consistently highlights Clay's elegant design and powerful features. Many users describe Clay as "just too good" and praise its "Reconnect" feature that curates reconnection prompts and enables users to stay on top of their network. Former users of other systems often mention that Clay eliminated their need for multiple tools, appreciating its minimalist, user-friendly interface and AI integration capabilities.
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