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Amanda Marrone
Copywriter at Bobbi Brown Cosmetics
Professional Background
Amanda Marrone is a talented writer and marketing professional with a rich background in journalism and a proven track record in the editorial and copywriting fields. Having graduated from Fairfield University with a Bachelor’s Degree in English, concentrating on Journalism and complementing her studies with a minor in Marketing, Amanda's educational foundation supports her dedication to clear, engaging, and persuasive communication.
With a deep passion for writing that has influenced her career choices, Amanda began her journey in the professional world as a Junior Copywriter at Dressbarn. This position allowed her to explore various facets of the marketing world, particularly in e-commerce, direct mail, and social media strategies. During her tenure, she honed her skills in creating content that resonates with target audiences and establishes a compelling brand narrative. It was here that Amanda realized the importance of understanding a brand's core values and the unique attributes that connect with customers, laying the groundwork for her future successes.
Transitioning to work at ANN INC, Amanda expanded her horizons further, contributing significantly to brands such as Ann Taylor, LOFT, and Lou & Grey. Her role involved crafting engaging copy that reflected the brands' identities, ultimately strengthening customer relationships and enhancing brand loyalty. Amanda's ability to infuse her creative thinking into problem-solving allowed her to navigate the fast-paced realm of fashion retail effectively, connecting with audiences through impactful storytelling.
In her current role as a Copywriter at Bobbi Brown Cosmetics, Amanda continues to merge her love for writing, marketing, and style. Her work reflects a deep understanding of the beauty industry and the aspirations of its consumers. This position has given her the platform to create meaningful content that speaks to brand philosophy while engaging with customers on a personal level. Amanda’s passion for editorial work remains at the forefront of her career aspirations, as she is committed to continuing her journey in connecting individuals through various forms of writing.
Education and Achievements
Amanda's educational journey at Fairfield University was marked by academic excellence, as she maintained a major GPA of 3.78 while pursuing her degree in Journalism. Her strong performance in her studies, coupled with her involvement in various organizations, underscores her dedication and passion for the craft of writing. During her college years, Amanda took advantage of numerous opportunities to develop her writing skills. She gained valuable experience by contributing to on and off-campus publications, which not only enriched her resume but also nurtured her passion for storytelling.
Notable Contributions and Experiences
Amanda's professional experiences extend far beyond her positions at major companies. She has contributed articles as a Freelance Contributor for Thought Catalog and has built her portfolio as a Contributing Writer for outlets such as Mogul Inc. and Her Campus Media. Each of these roles has endowed her with the chance to explore diverse topics and formats, demonstrating her versatility as a writer.
Moreover, Amanda’s internship experiences during her academic pursuits have been instrumental in shaping her professional identity. As an Editorial Intern at Davler Media Group, Amanda gained insights into the publishing world, while her time as a Publicity Intern at Meryl Moss Media Relations helped her understand the nuances of brand promotion and media relations. Her service on the Service for Justice Residential College at Fairfield University showcases her commitment not just to her career but to the community as well, reflecting her well-rounded character.
Through her journey across various platforms and roles, Amanda Marrone has built an impressive portfolio that exemplifies her love for writing and marketing. With aspirations to continue making connections through editorial endeavors, Amanda's future looks bright as she aims to inspire and engage through her compelling content.
Amanda's narrative is one of passion, creativity, and determination, where every chapter of her career thus far has been driven by the desire to connect brands with audiences in meaningful ways. Her diverse experience across multiple sectors of writing positions her as an influential and adaptable professional in the world of marketing and communication.
Achievements
- Bachelor’s Degree in Journalism from Fairfield University, with a Major GPA of 3.78.
- Junior Copywriter at Dressbarn and ANN INC, developing skills in e-commerce, direct mail, and social media marketing.
- Contributed to various notable publications including Mogul Inc., Thought Catalog, and Her Campus Media, showcasing versatility as a writer.
- Experience in media relations and brand promotion through internships.
- Active participant in university and community service, reflecting commitment to social responsibility.
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