Alyssa Carter

Alyssa Carter is an accomplished marketing professional currently serving as the Vice President of Growth Marketing at Cylinder (formerly known as Vivante Health).1 With a strong background in B2B tech marketing, she has built a career focused on developing strategic marketing solutions that drive measurable results.

Career Highlights

Alyssa's professional journey includes:

• VP of Growth Marketing at Cylinder: She was promoted to this role in January 2024.1
• Director of Growth: Prior position at Cylinder before her promotion.1
• Director of Marketing at Wellsource: She held this position, focusing on B2B tech and channel marketing.2
• Marketing Leader at Portland Business Journal Leadership Trust.
• Marketing Manager at Smarsh.
• US Channel Marketing Manager at Rise Partners.

Education and Skills

Alyssa holds a BA in Journalism and Communications with a business minor from the University of Oregon.2 Her strengths include:

• Strategic thinking and planning
• Effective communication
• Interpersonal and relationship building skills
• Public speaking

Expertise

Alyssa specializes in:

• B2B tech marketing
• Channel marketing
• Increasing sales and pipeline growth
• Creating diverse marketing plans
• Developing campaigns to support sales growth2

Her experience spans various areas of marketing, including public relations, fundraising, advertising, event planning, and social media.2

Alyssa's LinkedIn username is alyssacarter, where professionals can connect with her and learn more about her career achievements and insights in the marketing field.3