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Alyssa Bermudes
Integrated Marketing Professional | Brand Marketing and Communications
Alyssa Bermudes is a dynamic Integrated Brand Marketing and Communications professional currently serving as the Lead Integrated Marketing Manager at Petco.1 With a strong background in public relations and communications, she has built a career spanning various roles and agencies in the marketing industry.
Education and Early Career
Alyssa attended Loyola Marymount University, where she earned a Bachelor's degree in English and Journalism.1 Her professional journey began with internships, including one at Sony Pictures Entertainment, which provided her with valuable industry experience.
Career Progression
Throughout her career, Alyssa has worked for several notable companies and agencies:
- Champion Media & Entertainment and Thinktank: Gained early career experience
- Konnect Public Relations: Served as PR Assistant and Account Coordinator
- Porter Novelli and Citizen Relations: Held positions including Assistant Account Executive, Senior Account Executive, and Account Supervisor
- Edelman: Worked as an Account Supervisor, applying her expertise in PR and communications
Current Role
In her present position as Lead Integrated Marketing Manager at Petco, Alyssa likely leverages her extensive experience in brand marketing and communications to develop and implement integrated marketing strategies for the company.1
Alyssa Bermudes has demonstrated a consistent progression in her career, moving from entry-level positions to leadership roles in marketing and communications. Her diverse experience across various agencies and her current position at a major retailer like Petco showcase her versatility and expertise in the field of integrated marketing.