Alvaro García

Alvaro García is a highly experienced and passionate marketer with over 20 years of business experience in Retail, Media, Technology, and FMCG companies.

His expertise includes brand building, marketing & digital strategies, media planning, and promotional campaigns both online and offline.

He has a proven track record of successfully developing and executing multi-channel customer-centric campaigns and analyzing competitive environments to drive sales.

Alvaro has a strategic vision, results-oriented approach, and strong experience in supervision, team management, and coordinating different functional areas at national and international levels.

Some of his notable professional accomplishments include transforming the Brand Architecture and Digital Strategy of 'El Corte Inglés' and defining/implementing Domino's Pizza brand in Spain along with its e-commerce channel.

He holds an Executive MBA in Marketing & Communications from IE (Instituto de Empresa) and a Law Degree from Universidad Autónoma de Madrid.

Alvaro has held positions such as Senior Marketing Communications Consultant at Nextimize, Account Director at Zenith, Marketing & Strategy Director at Havas Media Group España, Industry Marketing Manager at Havas Media Group España, Marketing Director at Domino's Pizza and Pizza Hut at Grupo Zena, Brand Marketing Manager CyT at Grupo Zena, Trade Marketing Manager at ONO, and Trade Marketing at OSBORNE DISTRIBUIDORA.