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Alton Parker
Experienced Senior Executive - Media, Advertising, Technology, & Blockchain
Alton Brooks Parker III is an accomplished Senior Executive with a diverse background spanning digital strategy, media, blockchain analytics, and impact-driven ventures. He is the Founder and President of Lux Digital, a prominent digital agency in Manhattan offering a range of services such as private RTB Ad Exchange, Cloud Hosting, and 'Enterprise Solutions'. Alton co-founded TheGrio.com, which was later acquired by NBC News and eventually Entertainment Studios. His tenure at NBC News involved spearheading the development of MSNBC.com and other digital properties. At Entertainment Studios, Alton served as EVP of Digital for multiple cable networks and broadcast properties, while also venturing into blockchain analytics with Block4N6 and CryptoTax.AI. Alton is passionate about fostering 'Purpose Driven Companies' and has initiated projects like SustainableAdX.com and Eqogo.com to drive positive change.
