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    Alpay Akdemir

    Principal - Retail & Commerce / EEMEA at Mastercard

    Alpay Akdemir is an experienced professional with over 16 years of consulting expertise in telecommunications, retail, and energy industries, as well as projects in public service, banking, airlines, and automotive sectors.

    Alpay has been involved in more than 50 client engagements across the Middle East, North America, and Africa, undertaking roles in case management, delivery, account management, and business development.

    His specialties include Digital and Omni-Channel Transformation, Loyalty Strategy, Customer-Centric Business Transformation, Customer Experience Strategy, Customer Value Management, Voice of Customer Strategy, Culture Change Management, Sales Incentives, and Automation.

    He pursued a Bachelor of Arts in Business Administration at Bogazici University and participated in the Erasmus Exchange Program focusing on International Business at Maastricht University.

    Alpay has held significant roles in renowned organizations, currently serving as a Principal in Retail & Commerce at Mastercard, previously working as an Associate Partner at EY, and holding various positions at Peppers & Rogers Group ranging from Partner to Analyst.