Allyson Reagan is a digital marketing professional with a wealth of experience leading and managing strategic digital teams and initiatives for brand leaders. With over 15+ years of experience, Reagan has a proven track record of effective leadership and defining transformational strategies resulting in increased revenue, engagement, loyalty, and improved consumer satisfaction. She is proficient in digital marketing strategy, CRM, e-commerce operations, marketing technology platforms, SaaS implementation & operations, P&L accountability, and more. Reagan also has a passion for growing individuals and building highly productive teams through leadership, mentorship, and overall continuous improvement.

Reagan studied BS in Retail Merchandising and B.A in Merchandising and Retail Management at Purdue University. She has held several leadership roles throughout her career, including Managing Director at Lev, Director - CRM and Email Marketing at Angie's List, Associate Director - Digital & Direct Marketing at BISSELL Homecare, Inc., Sr. eCommerce Programs Manager at BISSELL Homecare, Inc., eCommerce Analytics Manager at F+W Media, Inc., eCommerce Merchandise Analyst and Financial Planner at Finish Line, Footwear Merchandiser at Finish Line, and Assistant Buyer at American Eagle Outfitters.