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Allyson Burroughs
Vice President, Brand, Digital & Communications
Allyson Burroughs is a seasoned senior marketing, communications, and digital media leader known for her expertise in brand management, strategic marketing, content marketing, business development, corporate communications, and reputation management.
With a knack for building brand equity and driving sales pipelines through intelligent content strategies and innovative digital programs, Allyson is a dynamic and versatile manager who prioritizes relationships with clients, personnel, and vendors.
Her core competencies encompass brand launch, management, and activation, cross-functional leadership, digital and social media, content marketing and thought leadership, B2B and B2C marketing, business development, product positioning, audience segmentation, corporate communications, reputation management, and multi-audience engagement.
Allyson Burroughs pursued her Bachelor of Arts in Political Science and French Literature at Agnes Scott College.
Her professional journey includes roles such as Vice President of Brand, Digital & Communications at Ricoh USA, Inc., Head of Global Marketing at JIFFY.ai, Senior Director of Healthcare, Analytics, and HR and Learning Services Marketing at Conduent, Senior Director of Consumer and Industrials Sector Marketing at Conduent, Executive Account Manager at Affiliated Computer Services, Inc. (ACS), Vice President of Government Healthcare Marketing at Xerox, Account Manager at Wolf Group Studio, and Account Manager at Planet Studio.