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Allison Ward
Media Supervisor at 360i
Allison Ward is a seasoned SMB Sales leader at TikTok, boasting over a decade of experience in performance marketing, sales, media planning, and strategy.
Her expertise spans a variety of platforms including SaaS Enterprise Tools, Paid Social platforms like TikTok, Facebook, Instagram, Pinterest, Snapchat, and YouTube, and Programmatic/Search tools such as Trade Desk, DV360, and Google Ads.
Additionally, she is well-versed in Analytics platforms like Neustar Marketshare, Adobe Analytics, Google Analytics, Looker, Tableau, and Heap.
Allison Ward pursued her education at Riverwood High School and holds a Bachelor's degree in Advertising from Florida State University.
Throughout her career, she has held strategic roles at various organizations such as TikTok, where she currently serves as the SMB Sales leader.
Prior to her current position, Allison held key positions at well-known companies, where she contributed significantly to sales and marketing strategies.