Allie O'Shea

Allie O'Shea is a seasoned strategy professional currently serving as a VP, Strategy Director at Publicis.13 With a strong background in brand strategy and problem-solving, she has established herself as a respected figure in the advertising industry.2

Career Highlights

Current Role:: At Publicis, Allie holds the position of VP, Strategy Director, where she contributes her expertise to high-profile campaigns.1 Her work on the global Powerade campaign "Pause is Power" showcases her ability to develop innovative strategies that resonate with modern consumers.1

Previous Positions::

• Strategy Director at Spark44, where she held various Brand Strategy Director positions
• Currently also associated with BBH USA as VP, Strategy Director56

Expertise and Skills

Allie is known for her:

• Exceptional problem-solving skills
• Extensive knowledge of brand strategy
• Ability to develop focused and intelligent strategies2

Notable Projects

One of Allie's significant contributions was her involvement in the Powerade "Pause is Power" campaign. This global initiative challenged the "win at all costs" mindset in sports and promoted a more balanced approach to competition and well-being.1

Recognition

Allie's work has garnered industry recognition, with her campaigns earning multiple awards, including:

• 1 Gold
• 3 Silver
• 1 Bronze
• 8 Shortlisted entries4

Allie O'Shea's LinkedIn profile can be found under the username "allieoshea", reflecting her professional presence and network in the advertising and strategy fields.