Allan Joey Rajadurai

Allan Rajadurai is a professional deeply focused on using data-driven insights to enhance customer understanding and drive impactful strategies that benefit clients' bottom line.

Allan Rajadurai possesses a Certificate in Strategic Marketing and Innovation as well as a Bachelor of Arts (BA) in Radio and Television from Ryerson University, showcasing a well-rounded educational background.

With a rich history in the marketing and media industry, Allan Rajadurai has held key positions at renowned organizations such as Johnson & Johnson, Touché!, Hearts & Science, and PHD, where he has showcased his expertise and leadership skills.

As the Manager of Audience Management and Media at Johnson & Johnson, Allan Rajadurai oversees critical aspects of audience engagement and media strategies. Prior to this role, he leveraged his strategic acumen as the Strategy Analytics Lead at Touché!

His tenure as Account Supervisor at Hearts & Science further solidified his prowess in marketing science, while his previous roles at PHD, including Account Manager, Assistant in Client Services, and Assistant in Trading and Analytics, provided him with a comprehensive understanding of various facets of the industry.

Allan Rajadurai's diverse professional background, combined with his educational foundation in strategic marketing and innovation, positions him as a valuable asset in leveraging data for customer insights and driving business growth.