Alistair King

Alistair King is a seasoned professional with comprehensive experience within the programmatic ecosystem, collaborating with Advertising Agencies, DSPs, SSPs, DMPs, and Data Providers.

His expertise includes building robust relationships and networks in programmatic AdTech, successfully achieving ambitious commercial goals, and excelling in dynamic team environments.

Alistair is results-driven, proactive, and thrives in fast-paced and challenging settings, finding motivation in overcoming obstacles and navigating the unknown.

He values the human aspect of business, emphasizing community, collaboration, education, and diligence while actively contributing to the professional growth of others.

His educational background consists of a Postgraduate Diploma in Enterprise Management (PDEM) specializing in Entrepreneurship/Entrepreneurial Studies, a Bachelor of Arts (BA) in Economics and Law, and coursework in Social Media Marketing and Advertising.

Throughout his career, Alistair has held various roles including Senior Business Development Manager at Samsung Ads, Platform Partnerships Lead at Nielsen, Business Development Manager at Nielsen, Sales Manager at Affectv, Key Account Manager at Thumbtribe Digital Agency, Business Development Manager at Terrapinn, and marketing and managerial positions during his university studies.

His diverse experience and strong foundation in business management, marketing, and entrepreneurship underscore his proficiency in driving growth and fostering strategic partnerships within the digital advertising landscape.