Alistair Craft

Alistair Craft is a highly accomplished real estate broker and sales associate based in Santa Cruz County, California. With over 22 years of experience in the industry, he has established himself as one of the most respected and successful realtors in the area.12

Professional Achievements

Alistair has consistently ranked in the top 1.5% of realtors nationwide, according to RealTrends' annual rankings in the Wall Street Journal.1 His career highlights include:

• Facilitating more than $500 million in sales since 200312
• Closing over 500 transactions2
• Setting various sales records throughout his career2

Expertise and Specializations

Alistair is known for his:

• Deep understanding of local markets, especially Santa Cruz County1
• Expertise in representing exclusive, architecturally significant, and iconic properties2
• Leading knowledge of new developments, with exclusive listing representation for projects like Aptos Village, Mar Sereno Estates, and Cabrillo Commons2

Professional Background

• Founding Realtor of Sereno Group Real Estate, both Los Gatos and Santa Cruz offices2
• Obtained California Association of Realtors (CAR) Salesperson License in 20032
• Acquired CAR Broker license in 20112
• Holds a B.S. in Industrial Technology/Sales and Marketing from Cal Poly SLO2

Personal Life

Alistair resides in Santa Cruz with his wife, Kathy. He is an avid outdoor enthusiast, enjoying activities such as mountain biking, snowboarding, and surfing. Notably, Alistair has achieved success in competitive surfing, including winning the Nelscott Reef Big-Wave Classic three times from 2007 to 2009.2