Alistair Cotton

Alistair Cotton is the Co-Founder and CEO of Integrated Finance, a financial infrastructure platform that he established in January 2020.14 With a background in economics and finance, Cotton has been working to revolutionize the fintech industry by providing solutions that streamline the development process for financial services companies.

Professional Background

Before co-founding Integrated Finance, Cotton's career path included:

• Co-Founder at SettleGo (January 2016 to January 2020)1
• Senior Corporate Dealer at Currencies Direct (November 2008 to December 2015)1

Education

Alistair Cotton holds the following degrees from the University of Leeds:

• Master's degree in Economics
• BA in Economics1

Role at Integrated Finance

As the Co-Founder and CEO, Cotton leads all aspects of Integrated Finance's customer-centric strategy, execution, and overall business growth.4 The company aims to simplify the process of building financial infrastructure for fintechs by offering a platform that combines various essential services.

Vision for Financial Services

Cotton believes that the future of financial services will mirror what Shopify has done for e-commerce, creating a unified platform where businesses can access all necessary financial services.2 He envisions a landscape where:

• Banking-as-a-Service (BaaS) becomes more prevalent
• Embedded finance brings different forms of payments closer together
• Open banking evolves to be as efficient as card payments within a few years

Approach to Innovation and Regulation

Cotton advocates for a balanced approach to innovation and regulation in the fintech space. He suggests that less initial regulation could foster innovation, allowing the market to develop naturally before implementing more structured oversight.2

Alistair Cotton's LinkedIn profile can be found under the username alistair-cotton-5b989018, where he maintains connections with over 500 professionals in the Greater London area.3