Alison Johnstone

Research Hero of 2021 - Helping MR Directors get projects done by bridging gaps in capacity. Data Analysis - Data Visualisation - Insights - Interviewing & Moderating - Surveys - Quant & Qual - Project Management

Alison Johnstone is an experienced market researcher with nearly 20 years of expertise in market research and audience insight across public and commercial sectors. She offers short-term yet highly experienced skills in all aspects of research project delivery to support Directors in research agencies or consultancies. With a background in handling various research project components such as questionnaire design, fieldwork, supplier management, report creation, data analysis, and visualization, Alison can ensure projects are completed on time and within budget. She has worked in industries ranging from finance to arts and culture and is well-versed in managing key accounts, showcasing work, and team training and development.