Alison Dermer has a vast and impressive background in communications and marketing. With over 20 years of experience, she has worked with clients from various fields such as technology, financial services, beauty, fashion, and hospitality. Dermer has a bachelor's degree in public relations from Mount Saint Vincent University and a certificate in marketing from York University. She has worked in various roles, including account executive, marketing director, and public relations manager, before establishing her own communications agency called The Derby Agency. Dermer has also contributed to various publications, including The Huffington Post and Strategy Magazine.