Alicia Whalen

Alicia Whalen is a seasoned digital and social media marketing expert, keynote speaker, and destination marketing professional. With more than 15 years of experience, Alicia has helped hundreds of brands take a "Digital First" approach to marketing, specializing in destination marketing and technology. Her impressive portfolio includes big names like Disney, Honeywell, Visit California, and Marriott, to name a few.

Alicia is a trailblazer in her field, always remaining at the forefront of social and digital marketing trends. She has partnered with media giants such as Microsoft, Bing, and eCornell to educate businesses about digital and social media marketing. She has also authored an upcoming book called "The New Conversation Economy," where she explores the impact of social and digital media on human behavior, both personal and professional.

Alicia studied business marketing and communications at Brock University and has held various positions in her career, such as Director of Marketing Communications at Niagara Falls Marriott Fallsview Hotel and Spa and Director of Marketing Communications at Embassy Suites Hotel Niagara Falls - Fallsview. She has also co-founded companies such as A Couple of Chicks™ Digital Marketing and Hashtagio.

With her expertise in data and technology, Alicia works with startups and corporations to build and execute digital and social media marketing programs that align with their business objectives.