Alice Haviland

Alice Haviland is a creative problem solver, strategist, and data-driven storyteller with expertise in marketing and brand strategy, focusing on creating strategies for brands, products, and target audiences.

She excels in leading brand positioning strategies for digital marketing and advertising efforts across various platforms like paid social, organic, Google, and display. Alice is passionate about implementing SEO best practices and content strategies to boost organic traffic.

Her enthusiasm lies in constructing omnichannel consumer journeys that cultivate brand loyalty and engage customers throughout their interaction with the brand.

Alice leverages customer metrics and data to drive experiential marketing and storytelling across all platforms, ensuring a seamless customer journey. She specializes in acquisition, retention, reactivation, and engagement strategies.

With a background in business development, Alice is a well-connected marketing and communications professional adept at corporate relations and individual interactions.

Educationally, Alice holds a Master of Science (MS) in Strategic Communications from Columbia University in the City of New York and a Bachelor of Arts (B.A.) in Nonprofit Management, Psychology, and Gender Studies from Indiana University Bloomington.

She has been actively involved in various organizations, serving as a Member at Chief, and holding positions such as Associate Lecturer at Columbia University, Director of Marketing at Idealist.org, Associate Director at Columbia University, Assistant Director at Blue School, Assistant Manager in Marketing at YAI, Consultant at FIRST, Associate at Girl Scouts of the USA, and Assistant to Associate Buyer and Director of Vintage at Ralph Lauren.