Alexandra Scherbich

Alexandra Scherbich is a seasoned professional with over 10 years of experience in digital and direct marketing, specializing in search engine marketing and optimization.

She has a diverse marketing background, having worked in industries such as recruitment, publishing, media, travel, consulting, and online sectors across the US, UK, and Central Asia.

Her specialties include B2B marketing, digital marketing, email marketing, conversion rate optimization (CRO), SEO, SEM, PPC, website analytics, content network, customer acquisition and retention strategy, marketing communications, project management, marketing research, and direct marketing. She is also Pardot certified.

Alexandra pursued her education by earning a Master's degree in Marketing Communications from the University of Westminster and a Bachelor's degree in Business Administration and Marketing/Management from the American University of Central Asia.

In her career, she has held significant roles such as Global Head of B2B Marketing at Frank Recruitment Group, Marketing Manager at Frank Recruitment Group, Marketing Manager at Gulf Jobs Market, Marketing Manager at Camelot Tours Ltd, and Project Manager at Marketing Service Bureau in Kyrgyzstan.

With a proven track record in marketing and a wealth of experience in various sectors and countries, Alexandra Scherbich is a results-driven professional known for her expertise in driving successful marketing strategies.