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Alexandra Moreno
Entrepreneur - Digital Consultant & Spotter
Alexandra MôBa Moreno is a highly accomplished entrepreneur and business professional with a diverse background in event management, public relations, and marketing. With a strong focus on African markets, she is the Founder and CEO of ALPE SAS, a startup dedicated to the development of search engine optimization applications in developing countries.
Alexandra's educational journey started at the University Lyon 2 in France, where she studied Psychology and Anthropology at the Faculty of Psychology and Anthropology. She went on to pursue a Bachelor's degree in Public Relations at the Catholic University of Lyon, specializing in Modern Literature. Building on this foundation, she further honed her skills with a Master's degree in Marketing from Wesford in France and a Master's degree in Marketing Specialist in Luxury goods from SAWI in Switzerland.
Throughout her professional career, Alexandra has held various key positions in renowned organizations. She previously served as the Co-Founder and CEO of EpicSphere Sarl, an event management company, and worked as an Independent at Epic Events. Her experience also extends to executive-level roles, including Executive Assistant at Sophia Genetics SA and Sales & Marketing Project Manager at Swiss Wine Selection. Alexandra's expertise in global event planning and management is evidenced by her tenure as the Global Conference Assistant at the International Emissions Trading Association (IETA).
Notably, Alexandra's passion for international connections and networking led her to become a Lausanne area Ambassador at Internations.org, further cultivating her reach and influence in expanding business networks. She also gained valuable insights into economic development as an Assistant to the Project Director at the Economic Development state of Vaud in Switzerland and as a Commercial Assistant at the Commercial Chamber for France and Switzerland (CFSCI).
Alexandra's journey in the business world has been characterized by her determination to make a positive impact on a global scale. Through her startup, ALPE SAS, she aims to contribute to the well-being of developing countries, focusing on leveraging the power of digital technology and search engine optimization. With her wealth of experience and expertise, Alexandra is poised to be a driving force in creating sustainable growth opportunities in African markets.