Alexandra Douwes

Alexandra Douwes is a co-founder and head of strategy at Purpose Generation, a millennial strategy and insights company.13 She graduated from Princeton University and is based in San Francisco, California.2

Professional Background

Purpose Generation, co-founded by Douwes and Nellie Morris, is dedicated to helping large iconic brands better understand and engage with millennials.34 The company focuses on discovering the "why" behind people and businesses, emphasizing purpose-driven strategies.1

Expertise and Focus

Douwes specializes in:

• Millennial strategy and insights
• Brand engagement
• Purpose-driven business approaches

Online Presence

Alexandra Douwes maintains an active professional presence online:

• Her LinkedIn profile has 2,000 followers and over 500 connections2
• She is available for hire and can be found on platforms like Creative Mornings5

In addition to Purpose Generation, Douwes is also involved with Purpose Playbook, another company committed to exploring the purpose behind businesses and individuals.1