Alexander Tovstukha

Alexander Tovstukha is a seasoned Business Development Manager currently working at WMG International (adWMG), where he has been since August 2021. His role primarily involves driving business growth within the AdTech sector, focusing on app and web traffic monetization strategies, including technologies like JavaScript (JS), Real-Time Bidding (RTB), and Prebid.1

Professional Background

• Previous Experience:
  • Hitapps: Business Development Manager from October 2022 to the present.
  • AdPlayer.Pro: Managed business development from November 2020 to July 2021, specializing in ad-enabled video player solutions.
  • SportLabs Group: Focused on developing relationships with advertisers in the betting and gambling niche from March 2020 to November 2020.
  • ASKfm: Worked as a Monetization Manager from November 2016 to March 2020, where he explored new ad formats and technologies.1

Education

Tovstukha holds a Master's degree in Foreign Languages and Literatures from the National Pedagogical University 'M.P. Drahomanov' in Kyiv, which he completed between 2007 and 2012. He has also received training in QA Engineering.1

Skills and Expertise

His expertise lies in:

• AdTech business development
• Monetization strategies for mobile and web platforms
• Building partnerships with advertisers across various sectors

Tovstukha is fluent in both Ukrainian and English, enhancing his ability to engage with international clients and partners.1