Alexander Hars is a seasoned entrepreneur and board member hailing from Sweden. With a degree in Masters in Computer Engineering from Chalmers University of Technology, he has extensive experience in the field of technology and business. As the CEO of Alva, he has gained expertise in leading companies through various stages of growth. Prior to this role, he served as Chairman of the Board of Directors at Once Upon Publishing Ab, Pet Media Group, and Desenio Ab. Additionally, he has also served as a Board Member for several companies including Zalster, Let’s Deal, Forza Football, and Servicefinder. He has also been an Advisory Board Member for Interaktionsbyrã¥n and G-Lab21. With his in-depth knowledge of technology and business, he has been a mentor for Chalmers Ventures and has been a part of the Steering Committee for Nordic Innovation. Alexander Hars is a proficient entrepreneur who co-founded Systemok AB and Letsdeal.se, serving as CEO for both companies. With his extensive experience in product marketing for Rovi, he is well-versed in the latest trends in the industry.