Alexander Dedovets

Alexander Dedovets is a seasoned professional in the consumer goods industry, currently serving as the Global Director of Insights and Media at Cloetta, a leading confectionery manufacturer in Western Europe.12 Based in Stockholm, Sweden, Dedovets brings extensive experience in consumer and market insights to his role.3

Career Highlights

Current Position:: At Cloetta, Dedovets is responsible for overseeing global insights and media strategies. His role involves leveraging data and consumer insights to drive brand growth and inform marketing decisions.12

Previous Experience:: Before joining Cloetta, Dedovets worked at Unilever, where he likely gained valuable experience in the fast-moving consumer goods (FMCG) sector.2 He has also been associated with IAMRUNBOX, further diversifying his industry knowledge.

Expertise and Skills

Dedovets is known for his passion for insights and his ability to apply them effectively in business contexts.4 His experience spans various areas, including:

• Consumer and market insights
• Media strategy
• Brand growth
• Marketing analytics

Professional Reputation

Colleagues describe Alexander Dedovets as passionate about insights, suggesting he brings enthusiasm and dedication to his work.4 His experience at high-profile companies like Unilever and his current leadership role at Cloetta indicate that he is a respected professional in his field.

Alexander Dedovets' career trajectory and current position at Cloetta demonstrate his expertise in leveraging consumer insights to drive business growth in the competitive confectionery market.