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Alex Buchanan
Customer Insights at Southern California Edison (SCE)
Alexander Buchanan is an accomplished professional with a rich educational background and diverse work experience in the fields of business operations, market research, consumer insights, and sales coordination.
He pursued his studies at the prestigious University of Illinois Urbana-Champaign, where he gained valuable knowledge and skills in a university environment known for its academic excellence.
Continuing his academic journey, Alexander also studied at the renowned Vienna University of Economics and Business (WU), further expanding his expertise in international business and economics.
Throughout his career, Alexander Buchanan has held significant roles in various organizations, showcasing his versatility and adaptability in different work environments.
His professional journey includes key positions such as Business Operations Analysis at Southern California Edison (SCE), Market Research at Ipsos, Consumer Insights at Mattel, Inc., and Onsite roles at both Screen Engine, LLC, and Interpret under Sony Pictures Home Entertainment.
Additionally, he has contributed to the field of International Market Research at Sony Pictures Entertainment, demonstrating his proficiency in analyzing global market trends and consumer behavior.
Alexander's experience extends to Integrated Sales Coordination at Bloomberg LP, where he showcased his skills in coordinating sales activities and ensuring seamless communication among stakeholders.
Furthermore, his involvement in Marketing and PR at Webzen Dublin Ltd. highlights his multifaceted expertise in areas related to marketing strategies and public relations.
With a solid academic foundation and an extensive professional background, Alexander Buchanan brings a wealth of knowledge and a diverse skill set to any organization he is a part of.