Alexa Suter

Alexa Suter is the Founder and CEO of Huha, a women's healthy underwear brand that she launched in 2020.12 As a serial entrepreneur, Suter has dedicated her career to innovative ventures, with Huha now being her primary focus.1

Background and Achievements

Alexa Suter's entrepreneurial journey began at a young age. Born in Langley, she discovered her passion for storytelling at the age of 13.5 This early interest likely contributed to her future success in business and marketing.

Notable Accomplishments::

• Featured on Dragon's Den Season 184
• Named to the 30 Under 30 list in British Columbia45

Business Ventures

Prior to founding Huha, Suter established herself as a successful entrepreneur:

1. Studio Media: Suter founded this company, leveraging her skills in storytelling and social media.5
2. Huha: Launched in 2020, this women's underwear brand focuses on providing healthier and more comfortable options for women.12

Huha Underwear

Suter's motivation for creating Huha stemmed from a desire to address women's needs in underwear design. The brand aims to offer products that reduce irritation and discomfort often associated with traditional underwear.23 Huha has gained recognition for its innovative approach to women's intimate apparel.

Media Presence

Alexa Suter has been featured in various media outlets and platforms:

• Appeared on Dragon's Den, a popular business pitch television show4
• Interviewed on the Kid Carson Show podcast, where she discussed the concept behind Huha Underwear and the importance of addressing women's needs in intimate apparel6

Suter's entrepreneurial journey showcases her ability to harness the power of social media and storytelling to build successful businesses, particularly in the women's health and comfort sector.