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Alexa Koziol, MBA
Consumer Insights Professional
Alexa Koziol, MBA, is a seasoned research professional currently serving as the Research Director, Insights (CPG) at Léger. She possesses extensive experience in both qualitative and quantitative research methodologies, including traditional and digital/social media analytics, which are crucial for understanding consumer behavior in the consumer packaged goods (CPG) sector.1
In her role at Léger, Koziol focuses on deriving actionable insights that help clients navigate market trends and consumer preferences. Her educational background includes an MBA, which complements her practical experience in the field of market research and insights.1
Koziol is recognized for her dynamic approach to research and her ability to leverage data to inform strategic decisions within organizations. Her contributions to various projects highlight her expertise and commitment to advancing the field of consumer insights.1
