Alexa Day Silva

Alexa Day Silva is a San Francisco-based creative director, strategist, and apparel designer known for founding Day Studios and advocating a holistic approach connecting product, brand, and consumer through a creative vision.

With over a decade of experience, Alexa specializes in design, strategy, market positioning, innovation, sustainability, and concept development across performance and lifestyle segments. She has a track record of building and scaling startups, setting design direction, and collaborating with leadership to achieve business goals.

Her philosophy emphasizes creating products and stories that combine style, comfort, performance, and self-expression to resonate with individuals seeking a unique blend of functionality and personal identity. Alexa aims to inspire a harmonious synergy between physical and emotional elements through her work.

She holds a Bachelor of Fine Arts (BFA) in Apparel Design from the Rhode Island School of Design and has studied at Brown University and Central Saint Martins.

Alexa's past roles include Founder and Creative Director at Day Studios, Design Director at Allbirds, Design Director at Outdoor Voices, Concept and Color Designer at Outdoor Voices, and various design positions at Calvin Klein and Polo Ralph Lauren.

Open to collaborations, Alexa's expertise lies in design, strategy, future insights, market positioning, innovation, sustainability, concept development, and color development across performance and lifestyle sectors.