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Alex Ruiz

Group Digital Director at Disney Parks, Experiences and Products

Disney Parks' former Digital Marketing Director, Alex Ruiz, brings extensive success and expertise in keeping industry-leading brands on the forefront of rapidly evolving technologies and consumer trends. Throughout his career, he has demonstrated the ability to manage key partnerships with Fortune 500 corporations, striking the appropriate balance between creative risks and the protection of iconic brands. Alex is recognized for executing bold strategies that have led to first-attempt successes and the redefinition of what is possible for organizations he represents. His work has earned recognition from executive leaders and media outlets, including Adweek, Variety, and The Huffington Post.

With a "hands-on" style and hyper-resourceful approach to challenges, Alex possesses the ability to find new solutions and inspire standout contributions from his top-performing teams. His expertise includes but is not limited to Digital Marketing, Creativity and Innovation, Partnership Management, Brand Strategies, Emerging Technologies, Creative Trends, Guest-Centric Campaigns, Viral Marketing Campaigns, Special Events, Budget, P&L Responsibility, Travel & Hospitality Industry, Creative Direction, Video Production, Content Strategy, Marketing Analytics, Social Media Marketing, Twitter, YouTube, Facebook, Snapchat, Instagram, International Campaigns, Domestic Hispanic Marketing, Market Expansion, Product Launches, Agency/Vendor Management, Contract Negotiation, Hiring & Onboarding, Team-Building, Process Improvement, Stakeholder Relations, Educational Programs, Speaking and Presentations.