Alex Potrivaev

Alex Potrivaev is a product and design leader with over a decade of experience in the field.3 He currently holds the position of Senior Group Product Design Manager at Intercom, a customer messaging platform.13

Professional Experience

At Intercom, Alex has been involved in several key projects:

1. He played a significant role in developing "Series," Intercom's customer messaging orchestration tool.2
2. He contributed to the design of Intercom's "Operator" bot, learning valuable lessons about user preferences for bot interactions.1
3. He was part of the team that implemented the "office hours" feature, which became one of Intercom's most upvoted updates in 2017.1

Expertise and Approach

Alex is known for his thoughtful approach to product design, balancing intuition with rigorous research and testing. He advocates for:

• Trusting design instincts while being aware of potential biases
• Conducting thorough research and user testing, especially for high-impact projects
• Looking beyond the immediate product ecosystem for inspiration and insights
• Using visual prototypes to test assumptions and gather feedback

Current Focus

As of 2024, Alex is leading multiple groups at Intercom, focusing on:

• Marketing automation
• Artificial Intelligence
• Content and data management
• Developer-related products4

Alex's LinkedIn profile can be found under the username "alexpotrivaev".3 He is based in Dublin, Ireland, where Intercom has a significant presence.34