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Alex Nelson
User experience and design lead for innovation
Alex Nelson is the Creative Director at Hala Systems, Inc. His LinkedIn username is lexnels.1 Alex's professional background includes a focus on creative and experimental work in the digital realm. Specifically, his personal creative practice revolves around exploring generative audio and visuals, with a particular interest in discovering artistic elements within algorithmic processes.1
Prior to his role at Hala Systems, Inc., Alex held a position as Creative Director at BBC Research & Development.2 In this role, he was tasked with investigating innovative approaches to delivering public services.2 This experience likely contributes to his current work in creative direction.
Alex's expertise extends beyond traditional creative direction. He has a keen interest in the intersection of technology and art, particularly in the realm of generative processes. This suggests that he brings a unique perspective to his role at Hala Systems, Inc., potentially incorporating cutting-edge technological approaches into the company's creative output.
