Alex Kalatzis

Alex Kalatzis is a seasoned marketing professional currently serving as the Senior Manager of Global Retail Marketing at Supergoop!, a leading skincare brand known for its innovative sunscreen products. In this role, Kalatzis is responsible for overseeing retail marketing strategies that enhance brand visibility and drive sales across various global markets.

Career Background

Before joining Supergoop!, Kalatzis accumulated significant experience in the beauty industry. They worked at Tower 28 Beauty, where they held several positions, including Director of Marketing and Senior Manager of Marketing. Their tenure at Tower 28 began in February 2022, following a series of roles at Supergoop! itself, where they progressed from Assistant Manager to Manager, and ultimately to Senior Manager of Retail Marketing from July 2018 to January 2022.12

Education

Kalatzis holds a Bachelor of Applied Science (B.A.Sc.) degree in Advertising and Marketing Communications from the Fashion Institute of Technology. They have also completed additional studies at New York University and earned a Google Analytics Individual Qualification certification in December 2014.1

Skills and Expertise

With a robust background in retail marketing within the beauty sector, Kalatzis has developed expertise in brand strategy, digital marketing, and consumer engagement. Their career reflects a strong commitment to enhancing customer experiences and driving brand growth through innovative marketing initiatives.

Kalatzis’s LinkedIn profile can be found under the username alexkalatzis, where they likely share insights and updates related to their professional journey and the beauty industry.