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Aleta Melton
Senior Digital Producer at AKQA
Aleta Melton is a highly skilled project manager with extensive experience in website design and development, brand strategy, creative rebranding, interactive experiential design, iOS app development, and more. With a Bachelor of Science degree in Marketing from Portland State University, Aleta has worked with many high-profile clients, including Nike, Splunk, Oregon Health & Science University, M Financial, Cambia, and Warner Bros.
As a Senior Digital Producer at AKQA and with previous roles at Emerge Interactive and Sincerely Truman, Aleta has successfully delivered multiple complex projects concurrently by leveraging strong working relationships with clients, internal teams, and third-party partnerships. She has experience in deploying apps, websites, emails, banner ads, and videos on a global scale, with a keen understanding of scoping and staffing projects correctly. Aleta collaborates with various internal team discipline leads to compile staffing plans, project estimates, and to create statements of work for all project types.
Adept in handling multiple projects at one time, Aleta identifies, analyzes, prioritizes, communicates, and mitigates all project risks with an understanding of how they might affect a project or agency positively or negatively. Additionally, she has held previous positions, including Email Marketing Manager at ExactTarget and Harry and David, Marketing Campaign Manager at Infogroup, Account Manager at Healthnotes, Inc., Field Marketing Manager at Marketration, Inc., and Event Manager at Draftfcb, giving her a diverse range of experience in marketing and project management.