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Alejandro Brown
Director Of Marketing And Business Development at Somnus
Alejandro Brown is the Founder of I-70 Things and Co-Founder of Dialed Media, based in Colorado, United States. He is a community builder specializing in outdoor and active lifestyle brands, with expertise in social media, content creation, partnerships, and community management.1
Background and Education
Alejandro grew up in Brookline, MA, in a bi-racial and bi-cultural home, being half Spanish and half African American. He graduated from the University of Colorado at Boulder with a B.A. in International Affairs in 2018.1
Professional Experience
I-70 Things
As the Founder of I-70 Things, Alejandro has achieved significant success:
- Grew an Instagram page from 0 to over 400,000 followers organically, without spending on marketing
- Created, scaled, and managed one of Colorado's fastest-growing communities
- Developed and managed an automated e-commerce store for the I-70 Things outdoor media brand
- Handles strategic partnerships, licensing deals, sponsorships, and advertising for clients1
Dialed Media
In his role as Co-Founder and Head of Community at Dialed Media, Alejandro works on:
- Influencer Marketing & Creative agency specializing in Outdoor, Action Sports, and Active Lifestyle industries
- Designing and executing performance marketing campaigns
- Partnering with top creators in the Outdoor landscape to connect them with growing brands1
Previous Roles
Alejandro's professional experience also includes:
- US Business Development Consultant at BALDER IP
- Founder of The Subtlety Group, a digital marketing firm
- Co-Founder of Blackwell Banneker, a sports analytics startup
- Market Research Analyst at Almeda Labs
- Campus Ambassador for Backtrack Music, Inc. at CU Boulder1
Languages
Alejandro is fluent in English and Spanish (native or bilingual proficiency) and has elementary proficiency in French.1