W. Alden Cushman

W. Alden Cushman is a retired professional based in Wilton, Connecticut. He has an extensive background in business intelligence and research, particularly in the field of diagnostics and benchmarking. His most recent position was as Vice President of Diagnostics at Forrester, where he worked from January 2020 until his retirement in January 2023. In this role, he was responsible for producing and managing performance benchmarks and assessments for business-to-business clients, helping them analyze their investments and processes against peer sets.1

Prior to his role at Forrester, Cushman held several significant positions, including Practice Director of Benchmarking and Analysis at SiriusDecisions and Head of Business Intelligence, Sales & Trading at Reuters. His career spans over three decades, with notable experience in research and market intelligence roles at various organizations, including Gartner and Kennedy Information.1

Cushman holds a Bachelor of Arts in Journalism/Science Writing from Lehigh University and an MBA in General Management from NYU Stern School of Business.1