Alana Underwood

Alana Underwood is a results-oriented digital marketing leader with a background in driving engagement, maximizing subscription growth, and ecommerce revenue.

She excels in creating tailored digital marketing strategies focused on consumer experience, engagement, and conversion rates.

Alana is skilled in utilizing data-driven insights to optimize performance and achieve business objectives through innovative marketing tactics.

With a degree in Journalism & Broadcasting Advertising from Oklahoma State University, she has held various marketing positions at reputable organizations like Cricut and Crocs.

Alana's experience includes roles such as Director of Engagement Marketing, Senior Lifecycle Marketing Manager, and Senior Global Retention Marketing Manager.

She has also managed email marketing, CRM, loyalty programs, and specialized in digital advertising and graphic design.

Alana Underwood is passionate about driving growth and engagement through strategic marketing initiatives and is eager to contribute her expertise to a new role.