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Alan Hall
Seasoned Product Marketing Professional, Enterprise Security Group at Broadcom
Alan Hall is an experienced product marketing professional currently serving as the Director of Product Marketing for the Symantec Enterprise Division at Broadcom Inc. With over two decades of experience in software marketing, Hall has established himself as a seasoned expert in the field of enterprise security.2
Professional Background
Hall's career spans various leadership positions in marketing and product management. Prior to his current role at Broadcom, he held positions such as:
- Director of Strategic and Product Marketing for the Advanced Threat Protection Group at Symantec/Blue Coat Systems
- Sr. Director of Corporate Marketing at Solera Networks
- Marketing roles at Novell, Ameritrade, NextPage, Open Market Inc., Folio Products Group, and Ford Motor Company
Expertise and Skills
Alan Hall's areas of expertise include:
- Product positioning and messaging
- Branding and communication
- Partner marketing
- Collateral production
- Trade show coordination
- Presentation skills
He is particularly skilled in product marketing activities and has extensive international marketing experience, including work in Japan.
Education
Hall's educational background includes:
- MBA in Business Administration from Utah State University
- Studies in International Marketing at Brigham Young University
Current Role and Responsibilities
At Broadcom, Alan Hall is responsible for the product marketing of key products in Symantec's network security portfolio.25 His work involves:
- Presenting on network security roadmaps and new capabilities in Symantec's product offerings1
- Contributing to Symantec's leadership in areas such as Advanced Persistent Threat (APT) Protection and Web Security2
- Helping organizations navigate the shift to cloud-based security solutions2
Hall's expertise and contributions have played a significant role in Symantec's recognition as a top player in various security markets, as evaluated by industry analysts like The Radicati Group.2
Alan Hall's LinkedIn username is alantekore, where he maintains a professional presence and shares insights about Symantec and the broader cybersecurity industry.34