Alain Goudey

Alain Goudey is a renowned speaker, businessman, researcher, and professor specializing in Disruptive Technology & Sensory Marketing.

He is a key figure in the field of marketing, having founded AtooMedia, a sonic branding agency, and Mediavea, a Retail Media Experts company with 16,000 equipped shops.

Alain also serves as an associate at Sociacom, a consulting firm focusing on digital transformation and innovative business models.

In the educational realm, Alain Goudey is a Full Professor & Chief Digital Officer at NEOMA Business School, where he specializes in Sensory Marketing and Technology / Disruptive Marketing, while also being a member of the ExCOM.

His associational engagements include being a co-founder of Dauphine Marketing & Stratégies and the Past President of Carrefour Dauphine Elysée.

With a rich educational background that includes a Doctorate in Philosophy in Marketing, Communication, and a focus on Marketing from Université Paris Dauphine - PSL, Alain Goudey has a solid foundation.

His expertise includes Marketing, Sonic branding, communication strategy, technology, strategy, innovation, web marketing, retailing, sensory marketing, digital transformation, VR, AR, MR, AI, and Robots.

For more information about Alain Goudey and his work, visit his website at https://alain.goudey.eu.